Tori Spelling’s publicity roadshow for her autobiography “sTori Telling” pulled in to the Jimmy Kimmel Live garage Thursday night to try and drum up some attention for a story that we think we’ve already read for free in the tabloids over the years. Looking very pregnant — and prompting Jimmy to ask if she was “again or still” (pregnant) — as most of us aren’t exactly keeping track of the Spelling birth cycles. Tori did talk about getting the non chocolate type of kiss from the family cook as a teenager and her Mother’s inquiring (and hoping) that there wasn’t any “penetration” involved. And she did rehash the 90210-Shannen Doherty cast mutiny that resulted in Doherty’s firing from the show, although she said they still remained friends. But what came to be truly annoying was the numerous questions that Kimmel asked that Tori claimed not to know the answers to, before she would take a beat and tell us “you’ll have to read the book.”

I understand that Ms. Spelling does want to sell hardcovers, but her borderline arrogance doesn’t serve her well when you are trying to endear an audience. I’m sure if she chose to answer the questions there would still be enough juice for those who were interested to go to Amazon and get the read. Even a good fisherman knows you have to throw some fresh chum in the water if you want to catch the big one.

From time to time it’s a good idea to give a little constructive criticism to a newbie on the talk circuit. Such is the case with Steven Strait, whose fourth film “10,000 b.c.” is, as of the writing of this review, the number one box office release — a fact that will quickly change. Having bought their opening weekend with an effective barrage of print and television ads, week two begins to fall on the shoulders of a little known, but likable Steven Strait, who along with a CGIed sabretooth tiger, has the most memorable image in the film.

Steven is obviously new to the game and could do little more than nod and just respond to Kimmel’s attempts to bring out the personality of the young star. You have to give Jimmy points for trying, as he came up with an amusing bit that revealed a registered, but obviously not received, wedding gift of a $3,000 chess set from Barney’s. The problem was that even in this tightly produced segment, Steven appeared to have no stories of his own to tell and just sitting back, looking good, and letting Kimmel be funny, just isn’t going to cut it. We learned the bare minimum about the guy and his family and in the end it was all just so forgettable, except of course as still another excuse to show the same clip with his toothy co-star that we have now seen a hundred times in the commercial. Steven may be a star of tomorrow, but today he needs to kick it up a notch.